New Seahawks.com site to deliver original content and provide access to all things Seahawk
In One of the Nation's Most Wired Cities, the NFC Champions Unveil a New, State-of-the-Art Website Developed by Local Firm, Cypress Consulting

SEATTLE - October 6, 2006 - The Seattle Seahawks have re-launched their Website at www.seahawks.com. The Website will feature a full spectrum of original Seahawks content that is available in multiple delivery formats. The unique content will feature player and coaches' blogs, RSS feeds, podcasts, game-day commentary, and exclusive articles and player profiles.

"Our fans are our top priority, said Tod Leiweke, CEO Seattle Seahawks. "The enhanced Seahawks.com site provides a forum for our fans to experience and share in the rich tradition of the 12th man - from the stands at Qwest Field to the coffee houses around town to our fan's homes around the globe."

The site mirrors the diverse demographics of fans by offering a number of microsites featuring Spanish content, the Sea Gals, the 12th Zone, which is dedicated to the tradition and history of the 12th man, and an all new Kid Zone. The Kid Zone incorporates current player personalities in games and features, and interviews of Seahawks players conducted by young fans - a highlight for most.

Emphasizing the Seahawk's core attributes - passion, character and the 12th man - the new Seahawks.com showcases an elegant design that is clean, brand-centric and very simple to use with a new horizontal navigation bar.

"The thirst for content is a significant driver in interactive brand strategy right now," said Nate Thompson, founder of Cypress Consulting, a consulting, technology, and design services firm. "People want more content, personalized content, unique content, content from a variety of angles and most importantly the ability to take the content to go. The new Seahawks.com site responds to this demand with fresh, interactive content that is fed via blogs, RSS feeds, podcasts, video and more."

Developed by Cypress Consulting in conjunction with the Seattle Seahawks, fans can visit the new site today at www.seahawks.com.

Media Contacts:

Suzanne Lavender Seattle Seahawks 206-381-7852 suzannel@seahawks.com

Jennifer Karkar Ritchie REVOLUTION PR for Cypress Consulting 206-932-2454 jennifer@revolutionpr.com